From April 28 to May 12, 466 participants entered their personal designs in #WatchesAgainstCovid19 design contest. The prompt was simple: Contestants download the high-resolution drawings of the Ressence Type 1 Slim and put the colored pencil to paper to express their creativity. CEO Benoît Mintiens created the competition with an analog component in mind. With the ever-increasing presence of digital technology helping solve challenges put forth by COVID-19, Mintiens thought it was time “to express our creativity by swapping your keyboards and video conferences for a set of colored pencils and a sheet of (real) paper.”
The designs, that were indeed sketched out on paper, were narrowed down to four finalists, and then with the help of Ressence Instagram fans, CEO Mintiens chose the winning design.
It came from Englishman Raymond Ramsden, and the watch is named after his children Ayrton and Finlay. It’s been aptly named the Type 1 Slim “Ayrton & Finlay.”
Ressence has now taken it from paper to reality and manufactured this one-off watch, and it will cross the block this Sunday as part of Sotheby’s “Important Watches” auction. It carries an estimate of HK $ 150,000-$ 300,000 (U.S. $ 20,00-$ 40,000), and the proceeds will go to KU Leuven University’s COVID-19 Research Program. To accentuate the charitable cause, there’s a message of hope from Ramsden engraved in the caseback: “the children of the world are the future.”