Remember the Q Timex re-issue? We sure do. Its launch in May 2019 recaptured the inherent charm of the original 1979 release, introducing a new generation of watch enthusiasts to the depth of Timex’s rich archive.
The revival of this cool, retro quartz watch received a tremendous amount of attention in a short period of time; it wasn’t long – less than 24 hours after launch, to be exact – that the first batch of the new Q Timex watches sold out globally. It was the kind of blink-and-you-miss-it release that characterizes very few watches each year. Straight away, we couldn’t wait to work with Timex and create our own version.
Say hello to the Q Timex HODINKEE Limited Edition. It’s a no-date execution with a steel 12-hour bezel and a white dial with a meters-first water-resistance rating, and it’s available right now in the HODINKEE Shop for $ 189.
A Brief History Of Quartz And Timex
Timex has a lengthy history of bringing precision timekeeping to the masses, while always evolving its products to meet consumer demand. In the late 1800s and early 1900s, it was an advocate of American industrialism through its Yankee pocket watch that retailed for a single dollar. A few decades later, in 1950, Timex wristwatches were outfitted with the V-Conic movement, a hard-wearing, mass-produced caliber that helped the company reach more wrists than ever before. By the time the Quartz Revolution came about in the 1970s, it’s no surprise that Timex immediately embraced the cutting-edge technology, releasing its first quartz watch in 1972 and following it with the Q Timex a few years later.
Quartz offered a world of watch wearers something more practical and precise than the conventional mechanical wristwatch, and it was quickly becoming more accessible, too. So when the affordable Q Timex was released in 1979, it exploded in popularity, becoming one of the most in-demand and recognizable watches anywhere. Timex was already world-famous for its everyman approach to watchmaking, so the mainstream introduction of the Q Timex signaled to many that quartz was here to stay.
With the Q Timex, accurate and affordable watchmaking had a new champion, one that was brimming with bold style and utilitarian practicality.
The Q Timex HODINKEE Limited Edition
We all know what good watch design looks like, and the Q Timex is exactly that: a classic, recognizable watch that stands out on its own merit. That’s why, for our take on the Q Timex, all we sought to do was make a few simple tweaks to the already-successful formula.
We’ve removed the traditional three o’clock day-date display on the Q Timex HODINKEE Limited Edition, resulting in a more symmetrical dial layout without a “phantom” date position in the crown. That’s right, there’s absolutely no indication that the watch once featured anything more than its simple three hands ticking above the crisp, clean white dial. The hour markers consist of an intermix of geometric shapes, with triangles, rectangles, and circles all rendered in a pale yellow shade of painted luminous material, matching the color of the lume-filled, black-framed handset.
The Q-topped Timex branding at 12 o’clock remains the same as always – a proud indication of the quartz caliber inside – and we’ve paired it with a small black HODINKEE signature at six o’clock, balancing the dial even further. Underneath the HODINKEE stamp is the water-resistance rating – meters first – that indicates the Q Timex can be worn all day, every day, regardless of what you’re doing or where you’re going.
We’ve also removed the bicolor anodized coating on the steel 12-hour bezel, leaving the cool tone of bare metal behind; this is one of the first contemporary Q Timex models to feature a steel, rather than aluminum, bezel. A concentric brushed surface finish has been applied to the friction-lock, bidirectional bezel, while the carved numerals and dashes are each colored in black. You can use the 12-hour bezel to track a second time-zone, or even to measure elapsed time.
This remains a Q Timex through and through, of course, so there were a few elements we knew we had to retain. The barrel-shaped case, with its concave sloping caseband and 38mm × 11.5mm dimensions, is identical to the conventional Q Timex construction, a design that goes all the way back to 1979. There are also the sharply beveled – and brushed – front and back elements that act as a hood for the connection of the slinky, woven stainless steel bracelet. Finally, you have the quintessential acrylic crystal up top and the classic screw-in battery hatch around back, which can be unlocked quickly with the edge of a coin.
The Q Timex is the kind of watch that is approachable for all and lighthearted to its core, with a real, authentic history standing behind it. That’s why we created the Q Timex HODINKEE Limited Edition – to share our passion for watches and design in a fun and affordable package that pays tribute to an unsung hero of watchmaking’s past.
We would bet that most of you visiting the HODINKEE Shop today have owned a quartz watch at one time or another. Maybe it was your first watch – maybe that was a Timex – but it’s hard to argue that the consistent tick-tick-ticking of a seconds hand doesn’t bring with it a sense of nostalgia. And when it comes to a watch as cool and significant as the original Q Timex, we knew we wanted to capture the same spirit of the 1979 release – quartz and all.
The Q Timex HODINKEE Limited Edition is priced at $ 189. It’s available right now in the HODINKEE Shop, with a two-year warranty (one from Timex; one from the HODINKEE Shop). It is not a numbered edition, but quantities are limited. To purchase yours, click here.